Info

Growth to Freedom™ - Transform Your Life, Business, and Relationships with Clarity, Confidence, and Direction

Freedom only happens when you are driven by purpose. As one of my friends Joe Polish (of Genius Network) says: “… if you want a breakthrough, you’ve got to break something…” The Growth to Freedom™ Show helps you transform your life in business and in relationships. It’s a fresh mix of strategy, resources, and entertainment that guides you to create the personal and business breakthroughs you need. Your success and freedom will only grow to the extent you do, and the The Growth to Freedom™ Show will help you find clarity, confidence, and direction. Two weeks after my son was born in 2007, I found myself in a hospital for four days with a serious heart problem. The fact is, I had let my health go to the extent that my body gave out. It was a major wakeup call. That experience opened a new door of awareness for me. I came to realize that if I wanted something different, I needed to do something different. If I wanted something better, I needed to do it better. We’re living at one of the most exciting times in history and I believe you can have freedom on your terms. You can have it all, if you’re willing to take the necessary steps. It’s not easy. I’ve certainly made my share of mistakes and I want to help you avoid those on your own journey. This show was born as part of my process and was inspired by Joe Polish, Genius Network, and many mentors I’m also fortunate to call friends. It doesn’t matter what your background is or where you’ve been: It only matters that you want to grow.Whatever your definition of success, I will challenge, guide, and connect you to some of the best leaders and experts in the world today. Now is your time - you deserve it! The catalyst for greatness is inside of you, and it starts now with Growth to Freedom! Insights and strategy from experts like - T Harv Eker, Craig Ballantyne, Dan Sullivan, Strategic Coach, Genius Network Joe Polish, and more (what about that?) - these aren’t the experts I have interviewed, however excerpts from their ideas.
RSS Feed
Growth to Freedom™ - Transform Your Life, Business, and Relationships with Clarity, Confidence, and Direction
2018
January


2017
December
November
October
September
August
July
June
May
April
March
February
January


2016
December
November
October
September
August
July
June
May
April
March
February
January


2015
December
November
October
September
August
July
June
May
April
March


All Episodes
Archives
Now displaying: Page 1
Jan 25, 2016

If you could turn your writing into a career, even if you didn’t consider yourself a good writer… and even if you are average at grammar… would you want to know how to do it?

Today’s guest, Ben Settle, is a master at increasing sales conversions for himself and other businesses. He’s a professional copywriter who’s learned from the best in the business how to research a market, write to that market’s specific pain points, and generate sales well above the industry norm. He’s convinced that he’s nothing special and that any entrepreneur can learn the skills to write to create more business, make more sales, and boost profits.

In this conversation he shares many tips and strategies to get into the minds and hearts of your prospects so that you know how to write to their real needs.

Her also shares his 5-step copywriting formula that he gleaned from researching the work of greats in the copywriting industry like Gary Halbert, Eugene Schwartz, David Ogilvie, Ken McCarthy, and many others. Ben’s boiled down everything he’s learned into simple, proven strategies that he believes anyone can learn. Effective writing (copywriting) is not about the product, and not about the price. It’s about knowing your target market. He’s convinced that if you know your market well, you can sell them every time, and he’s going to walk you through some of the strategies to do just that...

 

Here’s a glimpse of what you’ll learn in this interview and conversation:

  • [0:32] Introduction of today’s guest: Ben Settle.
  • [2:54] What Ben learned from Gary Halbert.
  • [7:20] Ben’s 5 step formula for writing copy.
  • [9:27] What IS copy writing?
  • [13:10] How to read the minds of your clients? (his 17 page questionnaire).
  • [18:02] The three types of business people.
  • [19:20] How to get into the subconscious mind of your prospects.
  • [20:00] How to know your Market (tips he learned from Eugene Swartz)
  • [21:46] How to get people to open up about their problems.
  • [23:09] Why “hard selling” is outdated and leads to hard times
  • [25:40] Why“Moving the Free line” may not be the best way to grow your following
  • [27:26] Why Ben was compelled to go into writing in the first place.
  • [28:05] Rituals you can use to become a better writing.
  • [28:58] How writing Gary Halbert’s letters by hand can help you become a better writer
  • [30:13] Why writing trumps typing when you’re learning to write copy.
  • [31:01] The top people to learn writing and copy from
  • [32:30] The biggest mistakes you can make in business - and how to turn it into a transformation
  • [34:30] What to do when you hit bottom (and what you can learn from Ben)

 

Resources mentioned on this episode:

www.BenSettle.com - Ben’s website

www.BenSettleShow.com - Ben’s podcast

BOOK: The System Club Letters

Crypto-Marketing Newsletter

Street Smart Email

BOOK: The 7 Lost Secrets of Success

 

*********************

This show brought to you by Done for You Solutions. Outsourcing doesn’t have to be difficult. Whether you’re looking for customer service, optimizing your website, or a virtual assistant to help with reporting, data, or research, Done for You Solutions can help. I’ve used Done for You Solutions for years and they help simplify. Click here to learn more and let the founder Ric Thompson know that you heard about him from our show.

Genius Network is the place high level entrepreneurs go for collaboration, contribution, and connections not available anywhere else. Members get strategies for exponential growth and opportunities for deal making, strategic partnerships, joint ventures, and more. Membership is by application only. Click here to learn more. I was one of the original members when Joe started it in 2007 and today I get to help grow the company in my current role. You can also learn more about the Genius Network Annual Event here – which is the one time per year the group is opened to non-members.

*********************

 

People mentioned on this episode:

Dr. Jeremy Weisz

Gary Halbert

John Carlton

Gary Bencivenga

Richard Sears (Founder of SEARS)

Ken McCarthy

David Ogilvie

John Childers (wealth formula Dan mentioned)

Michael Fischman

Eugene Schwartz

Michael Gelb (brain power)

Matt Furey

Joe Vitale

Dan Sullivan

Joe Polish

Dan Kennedy

 

===================

ABOUT DAN KUSCHELL:

===================

Dan Kuschell is a success driven business growth strategist, a media contributor, and thought leader. He helps entrepreneurs, leaders, and business owners grow and scale their companies 10x by driving the flow of elegant ideas, execution, and team-culture for greater clarity, confidence, and direction. Dan has been recognized worldwide for creating results with his resources, books, and strategies.

Meet Dan at http://www.DanKuschell.com

Get more access to Dan's wisdom here: http://www.youtube.com/ChampionVision

Watch/Listen to the show: http://www.growthtofreedom.com

Tweet us at: https://twitter.com/dan_kuschell

Follow us on Facebook: https://facebook.com/dankuschellpage

LinkedIn: http://www.linkedin.com/in/dankuschell

Pinterest: https://www.pinterest.com/dankuschell

Instagram: http://www.instagram.com/dankuschell

 

0 Comments