Elaine Pofeldt is an independent journalist, author, and speaker specializing in entrepreneurship and careers. She is the author of The Million-Dollar, One-Person Business and Tiny Business, Big Money. Her writing has been featured in The Economist, Fortune, Forbes, and many other business publications.
Elaine helps corporate, private, and nonprofit clients with projects such as ghostwriting, blogging, reports, and academic articles. Drawing on her experience in building Fortune Small Business Online from a fledgling site to one with 2-5 million page views a month, Elaine helps online editorial consulting clients create high-traffic websites.
Have you thought about starting a microbusiness or creating a side hustle, but you’re not sure if you are ready? Having a business of your own can bring personal fulfillment and joy and let you live the life you want. If you venture out on your own, there are many ways you can begin without much capital or needing to have a lot of employees — maybe not any at all. So, how can you do more with less?
Elaine Pofeldt recommends using automation to enhance your business functions. With automation, you don’t have to expend resources to hire and lead a team of employees that may not serve you in the long run. If you outsource and leverage technology, you can set aside time to focus on tasks such as networking and research that will help build your business and increase your revenue. Optimizing your resources and business connections will allow you to hone your passion, create your ideal microbusiness, and attain personal freedom.
In today’s episode of Growth to Freedom, Dan Kuschell joins Elaine Pofeldt to discuss creating a microbusiness to make money and live the life you want to live. Elaine shares how entrepreneurs are creating startup opportunities, her inspiration and what she learned through writing The Million-Dollar, One-Person Business, and her strategies for achieving success in your microbusiness.